A ‘Tails of Love’ campaign is hoping to find rescue dogs their perfect match this Valentine’s Day.

Dogs from Manchester and Cheshire Dogs’ Home, whose Cheshire-based site is in Grappenhall, have been given an extra chance at finding a loving home with ‘online dating-style’ profiles posted on social media.

This is all thanks to Larnia Ryder, a business owner from Northwich.

She launched Ryde, a lifestyle and activewear brand inspired by Cheshire, in October, and offers a variety of outdoor and leisure clothing.

Northwich Guardian: Larnia RyderLarnia Ryder

She is now using her brand’s social media account to publicise the dogs in and around Cheshire needing a forever home, while also donating some of the profits from her sales to the dogs’ home until February 14.

Larnia said: “We’re working with Manchester and Cheshire Dogs’ Home on a Valentine’s Day campaign, trying to get dogs adopted, with 10 per cent of all profits donated from Ryde.

“This will go towards training, rehoming, food, equipment, bedding – you name it.

“We’re creating online dating-style profiles for as many dogs as possible that deserve a loving home.

“It’s a light-hearted, Valentine’s-themed way of helping to spread an important message.”

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The first dog to be featured in the series was 12-year-old Peppa – who loves going out and playing with her ball.

Her ‘dating profile’ reads: “Once those pre-date nerves calm down, Peppa walks and plays nicely.

“She is independent – likes a fuss but not too much.

“If you can let her do her own thing, make her feel at home and love her for who she is, Peppa is the perfect Valentine for you.”

Manchester and Cheshire Dogs' Home takes in stray and unwanted dogs in the Greater Manchester and Cheshire areas.

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Its missions include vaccinating and microchipping all dogs in its care, finding them loving homes, treating injured dogs, providing low-cost neutering, teaching people about responsible dog ownership and assisting those in need with pet problems.

It also promises to never put a healthy dog down.

To find out more about dogs which are available for adoption, visit dogshome.net.

To find out more about Ryde, visit ryde.store, facebook.com/rydestoreuk or instagram.com/rydestoreuk/.